Weyerbacher Labels and Artwork
The liquid inside the bottle is unique, so the label on the outside should reflect that. Brand consistency is a priority, but it shouldn’t take away from the uniqueness of each brew. BCB worked with Weyerbacher Brewing Company to develop the artwork for each label that represented both the brewery and its creation. The result is an overall unifying look that ties each separate beer together, creating a billboard effect when looking at all of the Weyerbacher products next to each other.
The goal for each label is to have high quality artwork, paired with a unique logo that can be used in marketing and merchandising.